Is there a meaning behind your logo's colours?

We wanted to have a dark theme for our product and since dark blue color is connected to trust we went for it :)

Great question Anoir. I feel like rather than meaning the psychology of color needs to be looked at here. The way customers ( consciously or unconsciously) perceive your product matter. I have shared a reference link that goes further into this topic: https://blog.hubspot.com/the-hus...

The colors in a logo often carry significant meaning and can convey various messages and emotions to the audience. For instance, green is frequently associated with nature, growth, and harmony, making it a popular choice for brands that want to evoke feelings of sustainability and tranquility. This is particularly relevant for those who identify with the Green personality type, which is characterized by traits such as calmness, reliability, and a preference for balance. By choosing colors that resonate with specific personality types, companies can create a deeper connection with their target audience, enhancing brand loyalty and recognition. Therefore, the careful selection of colors in a logo is not just an aesthetic decision, but a strategic one that communicates the brand's values and personality.