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  • Poll: Lifetime subscription plans, do they make sense?

    Calvin Woo
    4 replies
    More often these days, I'm seeing lifetime plans alongside the standard monthly and yearly options despite the concept seeming like a bit of a paradox. Are they a good option to include in a product's offering?

    Replies

    Saif Ullah Khalid
    In this competitive and saturated market, some things have to be done to attract people.
    Mary Rumyantzeva, PhD
    It depends on the business model. For example, if it enables to maintain a relationship with the customer and then sell them additional products, the conversion rate could be much higher since people, in general, value the sources they have already invested in.
    Shajedul Karim
    lifetime plans. a proposition that sparks intrigue, yet begs questions. sustainability vs. immediate cash influx? think of it as a high-stakes poker game. both players, the business and customer, eyeing long-term gains. for businesses, the quick capital can accelerate growth. yet, what about ongoing service costs? for customers, it's a gamble on the product's longevity and continued quality. trust is currency. in the tech world, a lifetime is often shorter than we imagine. businesses pivot or perish. consider a middle ground—“lifetime” with conditions. a way to balance risks for both parties. always, always read the fine print. both sides need to know what "lifetime" really entails. no one-size-fits-all. customer segments differ. what works for one may not for another. running the numbers matters. can you sustain a lifetime offering while continuing to innovate? ultimately, it's a strategic decision. risk and reward, finely balanced on the scale of long-term vision.
    Andrew Cook
    Back SEO Marketing Software
    Back SEO Marketing Software
    makes more sense than hosting a mini product on a website and charging monthly for it imo