Pre-launch advice: How often do you remind people about your product's launch, and when you start?
Sergei Vorniches
2 replies
I am going to launch my first service soon, and I am looking for advice from experienced hunters. How do you keep people posted about your launch without being intrusive?
Replies
Gurkaran Singh@thestarkster
Launching a product is like hosting a surprise party - a few subtle hints leading up to the big reveal keep the excitement alive without giving away all the details too soon!
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Launching soon!
If they have signed up for my email list, I treat them as a community involving them in the building experience right from Day one .So a weekly email which has share worthy content/update works.
WIth respect to launch or social outreach, I keep it to one week before, one day before and the day of launch. People often forget since there are too many such requests coming up every day.
Hard truth - if your product is performing well, people love to automatically join the wagon. So, when they visit the page and see your product first, they love supporting you a bit extra!