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  2. Product research vs user research? Differences?

Product research vs user research? Differences?

Karolina Brach
3 replies
After speaking with several product managers and user researchers, I noticed that those two terms have slightly different meanings depending on their role in the organization. Researchers tend to suggest that user research is a broader term, while product managers indicate the opposite. What's your thoughts on that? What would you expect to be in the scope of product and user research projects? Don't forget to mention your position so we have the full POV 👀

Replies

Gurkaran Singh
Launching soon!
Well, as a data science enthusiast, I see product research as diving deep into what features to build, while user research is more about understanding why users refuse to update their app - it's like unlocking data mysteries in a digital realm! 🕵️‍♂️
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Paulina Hryniewicz
Survicate
Survicate
@thestarkster Interesting take!
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Karolina Brach
@thestarkster Thanks for sharing! Do you have a dedicated team that's responsible for research in your startup?
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