Seeking Advice: How Do Solo Indie Hackers Market Their SaaS Products, Especially with SEO?

I'm currently developing my own SaaS product and trying to navigate the challenging world of marketing. While I'm getting the hang of the development side, I'm realizing that marketing, and SEO in particular, could be a significant hurdle. I'm reaching out to all you solo indie hackers who have successfully marketed and optimized your SaaS offerings for search engines. Could you share some of the effective marketing strategies you've implemented including your approach to SEO? *How have you managed to reach your target audience? What role has SEO played in this? *Have you tried any unconventional SEO techniques that yielded positive results? *How important has SEO and content marketing been in your marketing strategy? *How do you balance your time between coding, marketing efforts, and SEO optimization? *Are there any tools, services, or resources you recommend for improving SEO and overall marketing? Your insights could be an immense help to many others in our community who are on a similar journey.