Social Media Managers
Mags Espada
10 replies
Hi SMMs! When it comes to content scheduling, what are your biggest challenges?
Replies
Jason Andries@jason_andries1
For me personally, it's coming up with new ideas sometimes.
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Running out of content to schedule and accounts getting deconnected randomly
@philipsnyder Ouch. May I know the probable cause of your accounts being disconnected?
@mgbespada Literally no idea, would happen randomly some months and I have to click through to reconnect to facebook API
My biggest challenges would be trying to find what content would drive the most engagement for an account just starting out. Growing an account with 0 followers requires more than just good content I think, you need to ride the coattails of others.
For example, replying to new posts from established people or DMing small accounts after building some rapport with them through your replies to establish a deeper connection so you get more interaction with them so their audience cross pollinates with yours.
@richard_gao2 Regular posting and commenting on Linkedin worked best for me when I was just starting out.
Keeping up with trends - each hour and day there's something new, but it's also good for creating more content