Usain Bolt or Eliud Kipchoge?

Soner Alemdar
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You probably know these two gentlemen. On the left, Usain Bolt, the fastest man alive. 💨 On the right is Eliud Kipchoge, with the most marathon trophies. 💪🏻 What do they have in common? 👇🏻 They are both Olympic winners and have many victories. 🏆 🥇 No one can question their success. But there is a small thing that grabbed my attention. We know that marathons require a consistent pace and an excellent energy balance. Sprints, on the other hand, are an all-in game. The thing here is that sprints end very quickly, and those who run in the sprints can run out of energy sooner than the other athletes. We see it here as well. Usain Bolt retired only when he was 30, but Elide Kipchoge still attends marathons at 38. ↓ I’m trying to say that we have to look at SEO and content marketing similarly. As long-distance marathons. Cause this will make us go further, and for longer! (This is true for everything, by the way, - in my opinion.) The most crucial point here is the consistency. Cause, SEO is consistency. Content Marketing is consistency. Copywriting is consistency. Growth is consistency. LinkedIn is consistency. Networking is consistency. You got it, right? We won’t have anything without being consistent. Consistency pushes us further and drives us forward. It creates an audience. Increases the revenue. Boost profitability. We have to always strive for consistency. - If you are in SEO and content marketing: → Audit your website → Spend time on your competitors’ websites → Speak with your users → Do proper keyword research → Combine this data with the comments of your customers → Create high-quality content → Distribute the content in your most potent channels → Test → Repurpose your content → Optimize and update Do you agree with me?
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