What are some creative ways to promote your Product Hunt launch on social media?

Question

Luka Brzin · Accepted Answer

Post in Facebook and Linkedin groups that cater to PH users. There is pretty much a Product Hunt facebook group for every country in the world.

Same goes for Linkedin.

Post your PH launch in there and ask people to upvote.

Note: I'm 99% sure you will get 0 users if you do this but you will get quite a few upvotes.

Answer

I like running a giveaway or contest related to your product on Facebook or Instagram. It encourages people to engage with your launch and helps spread the word through their networks.

Henry Feng · Answer

@luka_brzin aha, so question goes for how to get real user?

Answer

Share teaser posts leading up to your launch. Build excitement with sneak peeks and countdowns.

Vaibhav · Answer

Create a funny video to grab attention. Lots of makers does it!

Mariam · Answer

Hi Austin!

For my upcoming Product Hunt launch, I’m planning to generate buzz with teaser campaigns and countdowns to build anticipation. I’ll share engaging videos and infographics to highlight what makes my product unique.

I’m excited to see that my interactive posts to get everyone involved and drive traffic to our launch will bring about great results!

Alex Bravo · Answer

Partner with influencers or industry leaders to spread the word. Their endorsement can amplify your reach.

Answer

Facebook and LinkedIn can definitely help boost your launch visibility, but I'd focus more on posting in relevant communities and groups rather than just PH-specific ones. Try to share with audiences that would genuinely be interested in your product. Twitter is also great for building buzz - engage with relevant accounts, use trending hashtags, post eye-catching graphics. Consider doing a Product Hunt Ship giveaway or discount code to incentivize upvotes and discussion. The key is getting it in front of the right people, not just the PH crowd!

Answer

Encourage your early users to post about your product. Sharing their experiences can build buzz and  trust

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Why not host a live Q&A on Instagram or Twitter? It’s a great way to connect  with your audience and drum up excitement before your launch

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I’ve had success with hosting a live Q&A session on Twitter or LinkedIn to interact with potential users directly. It's a great way to build excitement and answer questions in real-time.

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Create polls, quizzes, or challenges related to your product. It’s a fun way to engage your audience and drive interest.

Answer

Host a live  Q&A session to answer questions about the product. It provides direct engagement and helps clarify any uncertainties about the launch.

Answer

Run a countdown on social media leading up to the launch date. It creates anticipation and keeps the product top-of-mind for potential users

Luka Brzin · Answer

@henry_feng The answer to your question is Reddit.

What are some creative ways to promote your Product Hunt launch on social media?

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