What are some pricing models strategies that have worked well for you?
Wyatt Feaster
32 replies
How did you decide monthly costs or another pricing modal?
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Iya Mendoza@iyamendoza01
At Logomakerr.ai, one effective strategy has been our straightforward $29 package, which provides startups and small businesses access to professional logo design and customization. This affordable approach opens doors for a wide range of clients.
Additionally, offering a tiered approach with added features like brand kits, mock-ups, and social media packages has resonated well with clients seeking comprehensive branding solutions. Our flexible payment methods further enhance customer convenience and satisfaction.
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@iyamendoza01 Thanks that was helpful! How has customer acquisition been with that pricing model?
I like it when there is a lifetime free plan, albeit with limitations.
@nickanisimov How has it been getting people to go from the free to the paid version? What kind of conversion has there been?
Great questions Wyatt. I think this all depends on your product and your audience. In our case, for example, the freemium model (based on product-led growth) works best.
Great questions Wyatt. I think this all depends on your product and your audience. In our case for example, the freemium model (based on product-led growth) works best.
@wyatt_feaster I just saw your website and it looks like you're onto something special!
@gusoliveira_b4a emailemu.com is my product. It’s a place for users to go reference industry leading companies emails without having to subscribe to hundreds of email lists.
I have been thinking about a free and paid plan.
Audience I think would be marketing folks and entrepreneurs
@gusoliveira_b4a thanks! Ya I have talking with some marketers in the space and it seems there is an appetite for it.
There are a bunch to explore and quite depends on your product type & industry.
But generally speaking, a freemium model sets better expectations from the user's standpoint. If you have really good valuable features, it'll be easy to upsell.
Then again, a credit-based pricing model (what Notion has) is another one I've found interesting (but only if you're able to strategize it optimally).
@nayan_kulshreshtha Thank you! This is my product
emailemu.com
It is a place for people to discover emails from competitors without having to subscribe to hundreds of email lists.
My initial thinking would be a free limited account and to access all the features it would run rough 10-20?
@wyatt_feaster Hi Wyatt
EmailEmu looks cool. The alliteration in the name is 🤌.
This pricing strategy sounds good to me.
My take here is:
1. We need to identify the 1 (or maybe 2) basic features of EmailEmu that will drive people to sign up. For example - you sign up with calendly because it's easy to setup meets.
If that 1 feature is easy to maintain and scale, have a freemium pricing - basic features free and then supporting features at a cost. This will ensure users are coming back again and again and giving you the opportunity to upsell (how calendly does).
2. If the basic feature (the one that triggers sign ups) is not as scalable and easy to maintain (maybe high cloud cost is involved), then there might not be many options but to have a 14-day trial and then a paid plan.
This is just my opinion on pricing. The best insights can only be achieved through some A/B testing I guess!
@nayan_kulshreshtha that is super helpful! Thank you.
Something to consider.
My initial thinking on that is that the premium feature would involve access to the code of the email at least to start.
But that’s a good point about a/b test pricing and feature strategies to see what sticks.
Launching soon!
Currently looking into Freemium vs WBP vs Free Trial (14 day) - Still not exactly sure where we are going to land - I think it is important to be aware that pricing is a fluid part of your product offering.
Freemium with clear upsell paths has worked well for some, like Dropbox. Tiered subscriptions based on features, like Slack, also make sense.
@steve_h_44 Thanks! How did you decide on pricing for each tier?
Free trial + free plan.
Free basic services + paid premium services. Experience from different mobile apps.
@wyatt_feaster Wow, but I couldn't find a pricing page on Emailemu. Maybe you could provide an introduction? Our product is Echo AI, and it's scheduled to launch this week, with plans to be available on the App Store and Play Store next week. I'd also be very interested to hear your thoughts about it :)
aiforme.wiki
When it comes to pricing models, Freemium with Premium Features & Pay-as-You-Grow have stood out for me.
@akanksha_hunts What kind of things did you offer for pay as you go?
lifetime free trial option
I am willing to accept certain limitations in functionality
@katushkas Thanks helpful. How did that product lead growth worked? How has that conversion been from free to paid?
Having a free-trial option is crucial imo for anything short of big B2B sales. People are much more willing to buy something that they can test out themselves
@daniel_hunt4 Thats a great point! Have you found success with any specific time frame? Here is my product.
emailemu.com
I was initially thinking free and then the paid account.