What are the key metrics you use to determine if you've achieved product-market fit?

Borja DR
5 replies
Registrations? Activations? MAU? I'm curious to know what you typically focus on

Replies

Fredo Tan
I like Superhuman's approach a lot and have been applying this for years. https://blog.superhuman.com/how-...
Elijah Scott Fitzgerald
For me, the magic moments are when customers start raving about how the product has improved their lives or work! Seeing high engagement, low churn, and organic referrals are good quantitative signals of PMF. But the qualitative feedback and stories of people loving the product is what really shows you've nailed it!
Aria Madeline Sinclair
Agree that retention rate is key - if users are sticking around and consistently engaging, that's a great sign you're solving a real need for them. Would add NPS and organic referral rate too. If users love your product enough to keep using it and tell others about it unprompted, you're def onto something with product-market fit!
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hongkai
For me, key metrics include retention rate and customer feedback. If people are consistently using the product and finding value, that's a strong sign of product-market fit!
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