What characteristics make a cold-message engaging when outreach marketing?

Question

Or, conversely, what do you make sure to avoid saying or doing when reaching out, cold-messaging?

Den Taylor · Accepted Answer

I make sure  to follow up, but I’m careful not to be annoying. A gentle reminder after a few days usually does the trick.

Albert Wiston · Answer

I avoid  anything that looks like a generic template. You also have to make sure your messaging doesn't sound copy-pasted

Answer

I never get into a comfort mode or too chill. I want to be nice, but I also do not wish to overstep any boundaries.

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