What do you prefer for marketing? Twitter or LinkedIn? And why? ๐ค
Andrรฉ J
91 replies
I feel on LinkedIn it's easier to get attention. And on twitter it's "expert mode" only unless your a mega star like Elon musk ๐
Side note: I started to organise a gist on "LinkedIn-rate-limits". Check it out if your interested: https://gist.github.com/eonist/69eb448c12847c60b4ebb1044d3e884a
Drop your insights / opinions bellow. ๐ Thanks ๐
Replies
Massimo Chieruzzi@massimocw
Launching soon!
It really depends if you are b2b or b2c, but overall, I think Linkedin is still way undervalued.
Twitter has become too noisy and requires a lot of effort to really build a meaningful audience + content is very short-lived so you need to be posting with a high frequency.
Linkedin is very effective, and a high-quality post can deliver engagement for a week.
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@massimocw Yeah. I thought limits would be important. Hence the guide I wrote today about LinkedIn rate limits. And yes I have seen old content pingpong way longer on LinkedIn. On twitter content die quickly. Unless it trends strongly.
@massimocw Why do you think that is? Why is twitter getting oversaturated. And do you think that will happen to LinkedIn soon as well?
Launching soon!
@sentry_co Partially is just the nature of the platforms. People tend to spend way more time on Twitter as it's mainly designed around engagement and interactions.
This is cool... but also saturates the platform and tends to reward clickbaiting.
Linkedin is more asynchronous... personally I check it twice per week in the best case. People post less content and it lives longer.
Will it happen to Linkedin? Could be... marketers tend to destroy any platform that works and is not very good and enforcing limits :)
@massimocw Do you think linkedin is good for b2c products?
Launching soon!
@xavier_jj It can work but I think it's better to reach a limited but very selected number of potential buyers rather than a huge, less qualified audience.
Zixflow
I agree with you! If you do not have many followers and a whole lot of things then X is a waste of time. Linkedin is much better as it let's you reach out to the audience
@anjaliinambiar totally agree, Iโm finding linked in better for audience building than twitter
@anjaliinambiar but I found some ๐ account with just 500 of followers they make a lot of sale because those 500 followers are really engage
Linkedin is better for me, but it depends a lot on who's your ICP and where they hang out. Also Linkedin is nice, but sometimes it's hard to generate useful and valuable content all the time โ so sometimes I'm feeling tired, and then I share some things on X.
Enjoying the second one more actually.
@anliamets Follow up question If I may? Where do you get more impressions on your post X or LN?
@anliamets interesting thought regarding the ability to do a quick post on twitter instead of long one on linked in.
@sentry_co definitely LinkedIn ๐๐ผ
Obviously linkedin better. You will find every type of user their and maybe lots of potential customers
@mahir_muzahid depending on your audience I would assume. I just think you donโt get the discoverability with twitter
i Suggest Linkedin. it helps to reach our business more than twitter.
Paillor
Launching soon!
LinkedIn B2B
Twitter B2C
@abbas143official yes and no. LinkedIn is still people, yes they may be professionals but if youโre targeting those then great. I agree itโs better for B2B but can still be B2C. Since profiles are still individual users
We are a B2B SaaS company and LinkedIn works best in our case.
LinkedIn works better for me as well, and it is also easier to target the exact audience I aim for.
@avital_trifsik through advertising?
It depends on your requirements, business, and product.
Twitter. Linkedin is becoming like marketplace and DMs are bombarded using automated softwares
@janak_patel56 FML that's true. Hence my rate-limit guide. I don't want to go to LinkedIn jail ๐
This really depends on a purpose and intentions! I really use them both, and both platforms bring different value. Even the community and the communication we establish with those communities are so different. Almost like one company has two different personas ๐
@anastasia_klyykina They definitely have different personas. It's funny how the language is so different as well. Like on LinkedIn it's a lot of: I'm so humbled and proud to announce that....**insert achievement** vs twitter it's more laidback?
@sentry_co Exactly! I am feeling so fake sometimes when I reply to people on LinkedIn๐ But the platform is great anyway
@anastasia_klyykina Just make sure you drink a lot of wine before you post on LN. Then it will be interesting ๐ And don't look the day after ๐
@sentry_co Are you talking from experience now?๐ But tbh our last post on ln was quite interesting
struggle to grow on Twitter
@cameronscully_ Same. I think I got 1 new follower a couple of years ago. in 2013 ๐
on LinkedIn Iv gained near 1k and TBH I haven't done much posting.
@cameronscully_ @sentry_co Now I'm trying Twitter but it's very hard to get attention.
Can you tell me 3 things to grow on Linkedin?
Thanks Andrรฉ
@cameronscully_ @darius_bel 1. I got ~800 LinkedIn connects in the last 12 months from my product hunt activity ๐ 2. Post something that is related to you (That way it doesn't seem generic and automated) 3. Leverage your journey. Doesn't matter if it's at the start or in the middle. I think people recognise journeys. Advocate where you're going. If you're going to be the Zuckerberg of the AI generation, scream it from the roof tops!
Since I work in the B2B niche, my answer is clear - LinkedIn. There I can directly target decision-makers and professionals in specific industries. And it makes LinkedIn ideal for generating relevant leads and building professional relationships. Also I like the opportunity to experiment with various content formats that can showcase your expertise and services. Twitter can be great for brand awareness and quick updates, but LinkedIn's professional context aligns better with B2B lead acquisition and engagement. IMHO โบ๏ธ
@anastasiya_gurevska Seems like LinkedIn is easier to get traction with. And twitter is a bit tougher to crack. I wonder tho, maybe our strategy on twitter just have to be more clever?
I prefer Twitter as I think people are more active on it than LinkedIn.
I'm not sure if I'm right, but I feel most people often create a LinkedIn account only for the sake of their social presence completeness.
TapRefer
Once I have an idea of visiting every target audience profile on automatic mode on LinkedIn, as I know when someone visits your profile you're excited to see, then I researched and found there is a limit to visiting profiles in a single day. So, I dropped that idea of growth stacking to the target user ๐
For linkedin, would it work for B2C though? Any thoughts here?
Twitter anyday