What do you recommend I do to get my first users?
Borja DR
27 replies
For a B2B Saas startup
Replies
Vaibhav@vaibhavdwivedi
What's your niche? Can you write a paragraph about your ideal user? That would make it easier.
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@vaibhavdwivedi Sure! My ideal users are marketing managers at mid-sized tech companies (with 100-500 employees) who frequently run experiments like A/B tests, landing page tests, and new feature launches.
@borja_diazroig Great, that's the first step. Now, identify where you can expect to find such people. My guess would be LinkedIn groups.
You can launch your product here, which will give you at least some users—whether they're your target audience or simply enthusiasts interested in what you're building. This will provide valuable feedback on your product’s current stage. Another way to acquire your first customers is by creating outreach campaigns targeting the ICPs and personas that are the right fit for your product. Personalized messaging will help you connect with potential customers. Lastly, you can share your product with your LinkedIn network, which can also help you gain early customers.
Elon Jump
How many users do u need?
Really depends on your product. In our case we go for a lead magnet to increase visibility and draw attention within our target user group.
@borja_diazroig sure thing!
As our presentation tool works with Figma, we are initially looking for users who are Figma-savvy and ideally use it for presentation design.
That’s why we built a presentation slide library for Figma - in form of a Figma plugin - that consists of 100s of slides. The plugin is free, but we ask users to submit their email after a certain amount of usage. This way we are able to collect leads and promote our core product.
I also want to know this
Depends on what stage you're in, but some ideas: 1) Reach out to your network, friends & family to get initial testers for feedback. 2) Post on relevant online communities, subreddits, forums etc to find your target audience. 3) Create content (blog posts, videos, social media posts) to attract people interested in your product area. 4) Run targeted ads if you have budget. 5) Do direct outreach to potential customers. Focus on where your users hang out and provide value! The # of initial users depends but aim for at least 100-200 to start getting good data & feedback. Keep hustling!
@matthewdavidharris Great tips, thank you! Leveraging your network and posting in online communities are definitely key strategies. Creating content and running targeted ads can also help attract the right audience. I'll aim for that 100-200 user mark to start gathering solid feedback. Thanks for the encouragement—I'll keep hustling!
For your first users, start with your network - friends, family, colleagues, etc. Get them to try your product and give feedback. Then do some targeted outreach to potential early adopters in online communities related to your product space. Consider doing a Product Hunt or Hacker News launch to get more visibility. The number of initial users depends on your product but aim for at least 100-200 to start getting meaningful data and insights. Quality of early users who really need your product is key, vs just quantity.
Sunrise: Guided Journaling & Mindfulness
LinkedIn cold-emails are great!
Do Keywords Research relating to the kind of product or services you're selling using SEO Keyword research tools. Then you will get the terms and phrases your desired prospects are searching for, So then you can satisfy their queries with the current issues they are facing with your type of product or services then you recommend yours to them. One quick tip go to online forums like comment and on those bad reviews and recommend yours to them. After getting any client make sure you check on them and ask them about their experience with your product and also ask them about something you can improve to make them have a good experience with your product.
hope this helps.
Attend local meetups or events where you can talk about your product and meet potential users in person.
@bailey__richardson thanks Bailey! Any tips on tools/webs to find local events? Ive used meetup in the past but maybe there are others
The partnership with influencers or bloggers who can help spread the word to their followers.
@holden_horton That's true! However, it’s especially challenging in the B2B space, particularly when you're just starting out with limited resources. Do you have any tips?
You should run a small advertising campaign to reach a broader audience and attract your first users.
@davis_adams reaching our B2B audience with Paid is difficult given our limited resources... but we will try! Thanks Davis
SEO can get you more users.
Check MEPCO bill online
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