What experiment have you run on your business that paid off?

Carter Michael
9 replies
Was it a marketing campaign? Rebrand? New software you used?

Replies

André J
GA + TestFlight = free user insight
Julia Jenkins
Did a radical pricing experiment a while back. Introduced a freemium model with basic features for free, and a premium tier for the heavy users.
Carter Michael
@julia_jenks_t That's really cool. Did it pan out how you thought it would?
Evelyn
Receive SMS Online
Receive SMS Online
A/B tested our landing pages. We found that a more concise and focused message resulted in a 15% increase in conversions.
Rose Linda
Tried out different social media platforms and found that Twitter was the most effective for reaching our target audience.
Carter Michael
@rose_linda was this before or after the X transition?