What is the best ways to measure the success of a product launch?
Shaur ul Asar
26 replies
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André J@sentry_co
Visitors vs recurring visitors in GA
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ROI4Presenter
First of all it is needed to ask yourself what are your expectations after the definite launch? What a success will mean for you. Of course, there are a lot of generic marks of success, like huge media coverage and "buzz", a lot of referral traffic, great feedback and lifetime value...
But the thing is in numbers, as for one business 10 referrals are considered a big success while for another 1000 are not enough.
1) PH ranking
2) Reviews
3) Website traffic
4) CTA - This could be scheduling a demo call, joining a waitlist, subscribing to the newsletter, etc.
5) Installs if it's an application.
There could be more and it would vary based on the product.
Kommunicate
For me, if users are genuinely signing up for your product - that's the metric I would choose. Once they do, they will leave you with feedback for sure. They can't leave a feedback, if they haven't used it.
I personally think the success can be measured by visits from the link shared on product hunt along with how much feedback do you get about your product.
It's not about getting comments from your existing users but from new users that you potentially converted out of it!
OptiMonk
By examining user retention and customer lifetime value (CLV), I guess
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IXORD
The success of the product according to user reviews.
Clustr
The best way to measure the success of a product launch is the badge of the product of the day 😂😂 But seriously, in my opinion, the best metric is feedback from users which will give you a clearer picture of your product
@realvladgolub Absolutely! User feedback is key to truly understanding the success of your product launch. It offers valuable insights and helps you improve the product.
Conversion.
Paying customers.
Traffic.
Tangible metric over noise is the right approach to take.
AppManager by CompanyDNA AI
I think one of the most important metrics to track MRR, ARR, ACV, retention rate, customer satisfaction score, and conversion rate. Depends on what you set success for as well.
@canberk_ars Yes, indeed these are important indicators for measuring the success of a product launch.
@siit @camille_bencoil1 It's great that you are focused on gathering feedback and evaluating the responses ✨
Depends on why you did it.
For instance, next week we're going with Argil after our first Product Hunt.
The goal is to determine if our horizontal play for No-Code AI-automated workflows makes sense for everyone or not.
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Find out if any specific niche verticals wish to use our product.
That's why we're launching, if we cant have feedback for both then we're good :)
Aikido Finance
This is our first launch! So right now our hope is our supporters will review us and help us get traction. And if we see new users in the coming days and weeks we'll be over the moon.
Check us out and see if we get it right the first time! https://www.producthunt.com/post...
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ClassPoint
Track the following:
1. User acquisition or revenue
2. Product feedback
The first will give you an idea if you are solving an actual problem. The second will ensure you get to solve that problem for a long time.
Lettre.app
Depends on your goals and what metrics you specify to help you reach those goals. Context is king, imho
Bonus if you have great early adopters!
BarGPT AI-Powered Bartender
I think the most important thing is to set the goals BEFORE the launch so you have objective measures rather than trying to define the KPIs based on the metrics.
Good day! Very interesting.