What is your cheat traffic code when launching?

Question

Hey folks 👋
I'm working since 2 years on a tool and since 2 years I'm wondering how some makers manage to get their product known in no time.

If you are one of them, what is your cheat code ? What are your main trafic sources ?

I have always choose to think long term and start by focusing on SEO + Google Ads. Never really try PH but might consider it in the feature.

But I'm pretty sure some of you have some kind of secret sauces 🤫

And bonus question : How do you manage the momentum of your product going viral ? I think that's the exact reason why I prefer to go slowly but surely, I don't have to manage explosive scaling.

Accepted Answer

To increase the number of people who see your product, work with influencers who have a similar following to your target market.

Stephen Firecrow Silvernight · Answer

It helps to think in terms of *hooks*, small things you can talk about to get users attention right away. for me its out-of- order undo/redo, its a simple feature of our website composer that everyone can relate to wanting at some point in apps they have already used before.

Samuel Rondot · Answer

@stephen_silvernight Goog point ! But still need someone to talk to about those hooks :)

Samuel Rondot · Answer

@davidbaker I never managed to reach out to influencers without looking spammy, it's my DNA I can't do anything against that 🤣

Answer

Social media is the key component of our launch cheat traffic code. To reach a larger audience, we concentrate on writing interesting pieces and publishing them on other channels.

What is your cheat traffic code when launching?

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