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  • What is your GTM strategy?

    Vijayanand Kailash
    2 replies
    If you are part of a SaaS, what strategy do you think would give better results for market adoption?

    Replies

    Daniel Zaitzow
    I think it'll depend on what our bandwidth looks like. Optimally product led is enough for our rollout but I presume we will need to be connecting with people in the space to increase exposure + generate visibility and in turn revenue - so most likely product led heavy + outreach sprinkled in.
    I feel a combo would be a perfect fit! it caters to both the DIY explorers who love hands-on product discovery and the folks who appreciate a helpful human touch. It's a balance that can accelerate adoption, as users get the best of both worlds. What do you think?