What keeps Micro SaaS founders from launching on time?
Olumide Olaseni
3 replies
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Christopher Anderson@christopher_andersona
Fear of launching with an imperfect product is a big one. It's easy to get caught in the trap of endless tweaking and polishing. I've found it helps to set a hard deadline and just ship the MVP, even if it feels a bit rough around the edges. Get that initial user feedback ASAP and iterate from there. Also seconding the importance of not neglecting marketing/sales prep. Start building buzz and a waitlist well before launch day!
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Feature creep is definitely a big one. It's so tempting to keep tweaking and adding 'just one more thing' to get it perfect. Setting a hard launch deadline helps. Also, getting early feedback is crucial - don't wait for perfection, launch an MVP and iterate based on real user input. It's scary but better than delaying endlessly. Making time for marketing/sales prep is important too. Product Hunt is great for getting some initial traction and feedback when you do launch!
So true about the fear of launching an MVP that's not 'perfect.' I've found setting clear milestones and a firm launch date helps keep me accountable. Breaking the launch into phases also makes it more manageable - get the core functionality out first, then iterate and layer on the 'nice-to-haves' based on user feedback. And +1 to prepping your marketing early! Building anticipation with a waitlist, content previews, outreach to your network, etc. is key so you don't launch to π¦π¦π¦ on day 1. It's a marathon not a sprint!