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  • What marketing strategy should I use to reach out early stage founder or Wantrepreneur in non-tech?

    Milan M
    1 reply
    I have built multiple products in past and I was feeling the urge to make something new again. I have developed logos, and websites, have done email setups, and all in past as a freelancer. I wanted to bundle all these items into a single pricing plan and start a productized service. I registered the domain growby.net last month and started work on it. My expectation was to get 10 customers for this every month. I started marketing growby in my internal network and got 4 paying customers. All of them were from a non-tech field like Pharma API and Silk Yarn trading, CSR Agency, and Real-estate. I realize that my target audience for growby.net is people who are from non-tech field as it provides great value to them? What immediate channels should I use to continuously reach out to them to bring traffic to my website and possibly convert?

    Replies

    Agota Birtalan
    Hi Milan Cold email marketing could work if you can find and connect with the right database. Using software like Apollo.io or the right quality database will increase the lead quality too, and you can automate the process with the right funnel. Linkedin outreach for building partnerships with marketing agencies is another alternative. These agencies can resell or your services as affiliates, when they have a potential client with lower budget. I looked at your website, I think it looks great! Maybe you can extend the content and add a blog under the resources, connecting those pages with a marketing and sales funnel.