What prep you need to do before launching on Product Hunt ?

Question

Share your best and worst move. Trying to learn and understand what really works here.

Ash Carey · Accepted Answer

Cultivate a pre-launch audience through social media, email marketing, and online communities. 😃

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Define your target audience: Who are you trying to reach? 🥰

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Make sure your product page is polished and tells a compelling story. Hype it up to your audience in advance so they're excited for the PH launch. Line up some early supporters who will upvote and leave positive comments right when you go live. And don't forget social proof - customer quotes, impressive metrics, logos of companies using it, etc. Really sell the value prop! 🚀

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@abhaytalreja I'm not sure as the launch day has been passed now :(

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Definitely have a mailing list ready! I didn’t, and my launch barely got any traction.

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@abhaytalreja 🙂

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Before launching on Product Hunt, build a community early, have a clear value proposition, secure an influential hunter, and prepare a strong demo, video, and landing page. On launch day, actively engage with comments. My best move was engaging the Product Hunt community beforehand, while the worst was launching without a ready audience or polished product. Timing and participation are crucial for success.

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Create buzz on social media leading up to launch. I didn't and it hurt my visibility.

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@abhaytalreja Indeed!

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Get testimonials ready to go. Helps with social proof! I didn’t have any and had to scramble.

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Plan your launch date wisely! I picked a holiday weekend, and it totally got buried.

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Ensure your product is fully functional, bug-free, and delivers on its promises. 🙂

Chriss Brat · Answer

Reach out to influencers and industry experts for support. 😉😉

Answer

@abhaytalreja 🙌

What prep you need to do before launching on Product Hunt ?

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