What's the best way to start learning AI prompt engineering for marketers?

Question

With so many AI (image+text) products running on top of ChatGPT+Dall e+Midjourney combo, learning how to write detailed prompts is a skill I think every marketer needs to get better at. Started exploring https://promptable.ai/, any other suggestions?

Rohit Maheswaran · Accepted Answer

I like to read through some of the prompts on https://lexica.art/ and understand how the different parts of the prompts in combination end up generating those images

Neil Roy · Answer

@maxwellcdavis One way could be to focus on a single important function like SEO+Content, then plunge down the AI tools social rabbit hole & explore 4-5 tools to find the right fit, try writing prompts till you get 70-80% perfection.

Maxwell Davis · Answer

Super handy question and something I was wondering as my first attempts haven't been great!

Sandra Djajic · Answer

Great question, can't wait too read the answers :)

Milan Amuth · Answer

Here's what blew my mind and worked really well for me for writing email scripts in ChatGPT :

Step 1 (prompt:1). I pre-trained and primed the AI reinforcing that it is the best Salesperson in town with 20 years of experience.

Step 2. I fed my pre-written script and asked it to analyze it completely.

Step 3: I asked it to rewrite it with my 'target customer' in mind and in a tone that will resonate with my said 'target customer'.

Step 4: I asked it to revise it with a reading level suitable for a fifth-grader.

The result was revolutionizing. This is when I truly understood that I got to take this stuff seriously.

ps. thanks for sharing promptable.ai.

Neil Roy · Answer

@rohit_moda super helpful, gonna try this out!

Neil Roy · Answer

Hey @vishal_patel15 - thanks for your reply. But after reading through it, it felt like it was chatGPT generated, so I entered my own question, and got the same response you've added above! I'd appreciate it, if you can share more experience/practical based insights on some of the above points!

Vishal Patel · Answer

To start learning AI prompt engineering for marketers, here are some steps you can take:

Understand the basics of AI: It's important to have a basic understanding of artificial intelligence and its applications before diving into prompt engineering. You can start by reading articles and watching videos to gain an overview of the topic.

Learn the fundamentals of natural language processing: Natural language processing (NLP) is a key aspect of AI prompt engineering. You can start by learning the basics of NLP, including the concepts of tokenization, stemming, and lemmatization.

Study AI models and frameworks: There are many AI models and frameworks available, including GPT-3, BERT, and OpenAI. You can study these models and frameworks to understand their strengths and limitations.

Practice with AI tools: There are many AI tools available for marketers, including chatbots, virtual assistants, and content generators. You can practice using these tools to gain hands-on experience with AI prompt engineering.

Collaborate with AI experts: Collaborating with AI experts can help you gain a deeper understanding of AI prompt engineering. You can attend conferences, join online communities, and network with AI experts to learn from their experiences.

Remember that AI is a rapidly evolving field, so it's important to stay up-to-date with the latest trends and technologies. Continue to learn and experiment with AI prompt engineering to stay ahead of the curve.

What's the best way to start learning AI prompt engineering for marketers?

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