What types of marketing content influence your purchasing decisions?
Mileva
8 replies
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Kostya Bolshukhin@kostyabolsh
mgmate
Depends
For quick cheap stuff, socials are no-brainer
For high $ purchase videos and blogs help a lot
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Yes, @kostyabolsh we can say this.
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I don't think any "marketing content" really influences my purchasing decisions. I'm very analytical, so I do systematic searches, read independent systematic reviews and user reviews.
But this depends on how you define "marketing content" of course. For me, it's important that the features, advantages and innovations are clearly described, that independent reviews are given with source links, and that everything looks trustworthy.
I think the only marketing content I have discovered products by are Google search ads.
Hey @pari_pushpakar! 😄 For me, reviews and testimonials play a huge role in my purchasing decisions. If I see real users sharing their experiences, it feels more genuine. Also, I can't resist a good video demo; seeing the product in action really helps. What about you? What influences you the most? 😊
@pari_pushpakar Exactly!! Tried and tested philosophy hasnt let me down yet. 🤞
Also, As you can see we are launching soon Pari. Would really appreciate your support and feedback.
Get notified about the launch here : (https://www.producthunt.com/prod...)
Honest customer reviews and endorsements from people I trust definitely influence my purchasing decisions the most. When I see a product featured by someone I follow on YouTube, Instagram, or a blog and they give it a genuine endorsement, that carries a lot of weight for me. Detailed case studies showing how a product solved a real problem for a customer are also super impactful. On the other hand, generic ads and obviously sponsored posts from influencers tend to turn me off.
For me, in-depth product reviews and comparisons from trusted sources are the most influential. Seeing real customer testimonials and case studies showing how a product solved their problems also helps a lot in the decision process. I pay less attention to flashy ads or overly polished marketing copy.