Which would you choose: email marketing or social media marketing?

Abdul Rehman
43 replies
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Replies

Ivan Dudin
Email marketing of course
Richard Warren
For us at Clipara, email marketing every day. We're B2B so social media has a much lower usefulness. However my previous company Fat Lama , was easily social media being a B2C / peer to peer market place!
Rohan Pathak
@richwarren Social media for top-of-funnel content and then use it to funnel them into your middle-of-funnel and bottom-of-funnel content For nurturing Like email marketing
Jacelyn Sia
The choice between email marketing and social media marketing depends on the specific goals and priorities of the marketing campaign. Email marketing is a powerful tool for targeted communication, nurturing leads, and driving conversions, making it an excellent choice when seeking a more personalized and direct approach to engage with an existing audience. On the other hand, social media marketing excels in broadening brand reach, fostering community engagement, and building brand awareness among a wider audience. In practice, the most effective strategy often involves integrating both email and social media marketing to capitalize on their respective strengths and create a comprehensive digital marketing plan that can reach and engage a diverse range of potential customers. For expert guidance in crafting and implementing a winning digital marketing strategy, consider partnering with a reputable agency like Digital Success. Their experience and expertise can help you navigate the intricacies of email and social media marketing, ensuring you achieve your campaign goals effectively. More: https://www.digitalsuccess.us/
Ken Lian
both, and you need to get multiple impressions to get the users' attention.
Anand Radhakrishnan
Well different businesses will adopt a different strategy or both. However I feel if executed well email marketing may have more results vis a vis social media marketing. again that is just my opinion.
Rohan Pathak
I would definitely go for email marketing Think of social media as a place that you rent out - you do not have full control over it and The platforms can suspend you at any time without any warnings and all your efforts will go down the drain if you don't funnel them to your email list having an email list is like an insurance: since they have given you permission to contact them you can send them emails endlessly nurturing them as well as selling them and they cannot take it away from you. So having an email list is like owning an audience!
Peter agar
Depends upon your product.
Iya Mendoza
In Logomakerr.ai, we opt for both email marketing and social media marketing. Email for personalized communication and social media for broader reach and engagement. A balanced approach is key to our marketing strategy.
Rohan Pathak
@iyamendoza01 email marketing definitely works because of personalization and the level of intimacy you can achieve with your messaging in emails!
Mahnoor Ahmed
I'll vote for email marketing/
K John
Social Media Marketing
Sahil Shah
In my opinion, choosing between email marketing and social media marketing ultimately depends on your specific goals and target audience. Both can be effective marketing strategies when used correctly.
Gabriel Greyson
Email marketing provides a higher ROI in many cases, making it a cost-effective option for businesses. It's a channel that can be highly targeted to specific customer segments
JK
I think social media Marketing
Abhinav Kimothi
I've found email marketing to generate better results.
Prerna Jairath
I prefer social media marketing over email marketing. This is mainly because my target audience is not active in mail. It all depends on where your target audience is.
Sophia Anderson
Both. Social media is a good way to reach a wide audience. Email marketing yields higher conversion
emma walker
I practice social marketing, I think it is the most effective way to promote a product or service, I promote a bakery through social media
Drew_Quinn
email marketing
Eugenia Bud
Definitely email marketing. With social media, you do not own your audience. With email - you definitely do. You collect your email list yourself, and you are not tied to the decisions of social media platforms (like those who are trying to expand their businesses using only social media channels). It means, the platform sudden collapse won’t take your list down, if anything.