Why Did You Start Your Startup?

Hey Product Hunt 👋, Today is our launch day and I wanted to share a little backstory about Unpluq. On the one hand, I absolutely love technology and smartphones, but on the other hand, they had me constantly getting distracted. It was a struggle to stay focused while studying, and I wasn't getting enough sleep. That's why I decided to create Unpluq. And let me tell you, we've come up with something truly innovative! Introducing the Unpluq app & Tag —a whole new way to interact with your phone. It's a simple physical gesture that gives you access to those tempting but oh-so-distracting apps. By taking this action, you consciously decide whether or not to dive into those apps instead of mindlessly falling into the habit. Now, here's where things get interesting. People are getting creative with their Unpluq Tags—they find all sorts of places to keep them! Some tuck it away in their cars, others leave it in a different room, and a few even pass it on to their significant others. 😄 It's like having a secret key to block out digital distractions! Now, let's dive into the nerdy side for a moment. The science behind the Tag is based on the rational override theory (link). Essentially, if you introduce a significant enough barrier that interrupts your automatic behaviour, your brain goes, "Hold on! Do I really want to open this app right now?" It's like your brain hits the pause button, forcing you to make a conscious choice. Pretty fascinating, right? 😎 I'm incredibly excited to hear your thoughts on Unpluq! Feel free to share your feedback and ask any questions you may have—we're all ears! Can't wait to chat with all of you amazing folks. 😊💬