Why you should give a DAM about this industry trend...

Srishti Mohan
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DAM or Digital Asset Management is the IT thing (pun intended) right now in India right alongside the Fin-Tech revolution that is set to take the Indian Business Scene by storm. Now, coming to WHY you should give a DAM about this trend... Current Global Market Size: $3 Billion Growth Rate: 18.33% CAGR Estimated Market Size by 2026: $10 Billion No. of Players Worldwide: 10-15 (Including the Cognizants and the Adobes of the world) With the entire business scenario looking bullish, scaling up is on the cards for every industry. And when you peel all the layers at the workplace, what does it eventually come down to: According to us, 3 things: 1. Communication 2. Collaboration and 3. Brand Consistency These 3 together contribute to Brand Control. And we are in the business of simplifying brand control! With that context set, let us throw this floor open for discussion! Please chime in with your ideas, questions and suggestions. (Constructive Criticism is welcome, as well!) #digitalassetmanagement #brandassetmanagement #branding #DAM #growth
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