Reviewers describe Dub as a tool they rely on heavily for link management and affiliate click tracking, with several saying it replaced Bitly, Short.io, and self-hosted setups after long use. The strongest repeated themes are intuitive daily use, solid value, and practical features like link cloaking, redirect handling, and easy OG/Twitter meta image management. One reviewer also praises the source code as clear and educational, though that reflects a developer learning from it rather than product use.