Gucci x Ōura Ring

Gucci x Ōura Ring

Refined design. Precise health technology.

5 followers

Defined by the Gucci Interlocking G in 18kt yellow gold and framed by braided torchon detailing around the brand, the Gucci x Oura Ring is the House’s latest journey into self-discovery offering holistic biometric data that decodes the body’s hidden messages.
Gucci x Ōura Ring gallery image
Gucci x Ōura Ring gallery image
Gucci x Ōura Ring gallery image
Gucci x Ōura Ring gallery image
Gucci x Ōura Ring gallery image
Gucci x Ōura Ring gallery image
Gucci x Ōura Ring gallery image
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What do you think? …

Chris Messina
Existing Oura customers seem to hate this — and complain that they haven't seen all the updates and features they were promised... whereas non-customers seem to dig it...! Personally, I think this is a super smart positioning from a wearable brand — and huge validation for Oura.
Sarah Wright
@chrismessina Agree! This is cool. People are already using these as their wedding rings. It's a smart angle and they can take much more of that market.
Tufan Gok
I am an Oura Ring user, BUT if anything goes wrong with the Ring, the support is not there, they are in most cases unreachable + not respectful. You can check their reviews here, https://www.trustpilot.com/revie... Gucci or not, I would avoid them. It's a brand I supported highly a year back, now I tell everyone at avoid at all costs, super sad. Hopefully they'll see that they can't acquire new customers for ever, at some points they will need to work on retaining the existing ones and brand a better brand image.