If you want to find your future customers, discover how you can help them, and build an audience while growing your business, I invite you to become an Embedded Entrepreneur. This book is your practical guide to finding the right audience and building the product they need.
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Blinkist distills the key ideas from over 6,000 books and podcasts into 15-minute Blinks to help people grow their knowledge and access powerful ideas.
In the tradition of the global bestseller Business Model Generation, this practical guide contains a library of hands-on techniques for rapidly testing new business ideas to reduce the risk of failure.