The User Interview Exchange

Doing market reasearch is an easy to ignore task. Late last week, I was in an interview for an accelerator. They asked me how many potential customers I had talked to and challenged me to talk to 40. I very quickly learned how difficult it was to actually find people to talk to. Still, it's probably the most repeated thing that accelerators say: talk to your customers. I tried UserInterviewExchange earlier this week and got an interview from Mike himself. Certainly, it is new so there aren't many people available yet but the experience was good. I'm still trying to get to 40 myself so I'll be using it for a while.