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Erwan Derlyn
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I visited your site, and I think you are more of an alternative to bookmark managers like MyMind or Mem AI than to file sharing like Dropbox. You could start by Googling "best/top alternatives to [known solutions]" or [best bookmark manager]. You will probably find a mix of publishers and potential affiliates, contact some of them for possible inclusion. You could also create this type of...
Finding affiliates for a software company?
Sean Ward
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Erwan Derlyn
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Overrated/underrated aspects of marketing?
What aspect of marketing did you initially think was really important, but later realized was not as critical as your startup grew?
Erwan Derlyn
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Some of the largest ones:
https://www.linkedin.com/groups/... (2M+ members)
https://www.reddit.com/r/marketing/ (≈1M members)
Personally, I prefer smaller private communities, like Lenny's newsletter or the Demand Curve Slack channels.
Where do Marketers hang out online?
JD Worcester
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Erwan Derlyn
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I look at SEO not only from the perspective of optimizing the rankings of your own domain but also from the perspective of discoverability. I look at SEO like real estate: some rankings you own (your own domain), some rankings you rent (affiliates, ads, partners, etc.), and some rankings you inherit (PR, social, etc.). The more surface area you can cover, the more discoverable your product will...
What SEO Tactics Have Helped You The Most?
Samuel Lake
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Erwan Derlyn
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More aggregators than pure affiliates, G2 and Capterra are critical in B2B SaaS for social proof and lead generation (PPC campaigns). If you are looking for individual affiliates in your niche, a practical approach is to search for keywords such as "best [your product category]." Many of the top results are likely to be affiliates.
Affiliate Marketing Platform Suitable for a B2B SaaS Startup?
Tommi Keränen
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Erwan Derlyn
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Not exactly a screen recording tool, but Arcade 2.0 is great for product walkthroughs and demos.
What are some of the best screen recording and product walkthrough tools?
Rohan Chaubey
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Erwan Derlyn
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Of course, no one can predict exactly what marketing will look like in 5-10 years. New technologies and where people spend their attention will drive the platforms and tools we use. But the core of marketing, persuading people by tapping into their basic wants and needs, will remain the same.
Throughout history, the most basic human motivations have remained fairly constant. Even as we embrace...
How do you think marketing will look like in 5-10 years?
Ruben Boonzaaijer
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Erwan Derlyn
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Hi Ben,
In my experience, unless you are in the top 10 in your category, there is actually very little traction to be gained in the App Stores. But there are plenty of opportunities on Google, which is where most people search for apps in the first place. For an app like yours, you could start by researching how many people search for keywords like "best habit tracker app" and similar...
What are the app promoting strategies that work?
Ben Tezcan
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Erwan Derlyn
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Congrats, Marcus and team! Definitely a go-to tool for aligning marketing and sales teams in the lead gen process, especially thanks to the Slack integration.
Albacross Free
B2B lead gen on autopilot. Know who is visiting your website
Erwan Derlyn
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Great idea, well-executed, and very timely. This could be very useful for services providers in time of coronavirus and social distancing. Good luck with the launch!
Superpeer
1:1 video calls between influencers and their followers
iZettle for Android (Version 3.0.1)
A new way of taking card payments and growing your business.