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Ifeoma Ogbonnaya
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What should you do when planning your SEO Content Strategy?👇
- Understand your target audience. Look out for demography, needs, and pain points ( You'll use these to identify their search intent in your next steps).
- Have a clear value proposition. Ask: "How can I take them from where they are to where they want to be?" You'll infuse this into your content over time.
- Research keywords: High-traffic, low-competition keywords that are based on your...
Ifeoma Ogbonnaya
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Build a relationship with them that's based on actual value- share content they can learn from or relate to.
Continually show them how your products can help them solve specific problems. This should be based on research like @sophie_bowman pointed out. It's quite important that you understand your target audience.
Tell them what to do through clear call to actions in your social media...
How do you turn followers into customers?
Louise Peiffer
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