Content marketing or cold outreach?

Natia Kurdadze
8 replies

Replies

Jacelyn Sia
Both have their place, but content marketing builds long-term value and trust with your audience. Cold outreach can yield quick results but may not be as sustainable. Use a mix for balanced growth.
Kostya Bolshukhin
I would start with outreach to get first feedback, early users, and testimonials. It helped us find out what matters most for our core audience. So know I feel more comfortable doing content marketing
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Royce Wong
I'm torn... content marketing helps to create a narrative, on the other hand cold outreach helps you to create one.
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Why choose :((( But if you have to, go with outreach. Easy top get setup and started. you can start in 1 day. Content will take months to give you results. But outreach will give you meetings, might not get you customers still. So be cautious. Happy to chat
Sophia Gartner
I think both are important but my first priority will be cold outreach because content marketing takes time to build a narrative.
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❉ Ksenia
both — for they would undoubtedly clarify and enrich each other for example, cold outreach is about people YOU want to become partners with in this case content-marketing will become your helper in letting them know you are a good fit for each other there are tons of scenarios of how these two can team up:)
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