How do you design visuals that reflect your brand’s values and mission?

Novicto H
4 replies
For me, it usually takes a few mood boards before using our app (soon launching) to quickly generate many customized images to choose from that are in line with our brand. What about you guys?

Replies

Ronald Young
Definitely mood boards to set the visual direction first. Then Midjourney and DALL-E to quickly generate a ton of on-brand image options. Pick the best ones, refine them further if needed, and voila - you've got custom brand visuals in a fraction of the time vs. the old way. 👌
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Bhhavesh Desalhey
For better consistency for your brand, you must have a well structured brand guideline, which have everything in detail related to how the brand should look like, what must be the tone of voice across multiple platforms like social platforms, e-mails, newsletter. What colours the brand should use, the logo usage and every other minute detail should be considered and pre-defined before-hand.
William Joseph Parker
We use a combination of Adobe Illustrator to create custom illustrations and Canva's Brand Kit feature to ensure all our visuals stay on-brand in terms of colors, fonts, and styles. Having a central brand asset repository helps maintain consistency. I'm curious to learn more about the app you mentioned for generating on-brand images - sounds like a useful tool!
Martha Enwemuche
Would love to support, hit me up when you launch!