How to improve landing page SEO

yash
5 replies
Landing pages that are brief, to the point, and contain limited content on the website. What are tricks? For ex: https://www.instantapp.tech/.

Replies

Tej Garikapati
This is the best structure for a landing page in my opinion. 1. What you do? ( Heading - mention the results your customers get) 2. How you do it ( Keep it short, be clever, 2 lines max) 3. Testimonial by a big shot 4. CTA 5. Features ( trim them down to max 3 features, onclude images) 6. Testimonials by previous users 7. Founder letter( go hard on your why) 8. Another cta 9. FAQ It looks big, but you can really trim it down. All the best👍
John Lins
Since landing pages don't have lots of text content, it's difficult for search engines like Google to know what your landing page is even about. To give Google context, I recommend writing a good meta description and writing alt text for every image. (run your page through Loyae to see where you can improve) I also recommend linking to the landing page in your blog posts, self-linking can actually be beneficial if the page that references the landing page has lots of content.
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