@mark_hinkle Hey Mark, thank you for your comment! Great questions. I've experimented a lot on the copy to describe the value proposition and have a good conversion on the landing pages and promotions. So I'd recommend making a lot of mini-experiments (by changing one parameter at a time) and tracking the results. As an example, removing the archive from the landing page increased the conversion by 5-6%. And all these little improvements make a big difference in the long term. The best day and time would depend on your audience. But I'd suggest avoiding Friday and Saturday afternoons and evenings. It makes a 3-4% (negative) difference in the open rates. Besides that, the day doesn't matter so much to me. As it's long-form content, I realized some readers even save it and read it much later when they have time. And for monetization, I have a mix of everything: paid subscriptions, affiliates, and sponsorships (just started). I'm planning to focus on increasing the sponsorship revenue in the upcoming months. Thanks again!

@mark_hinkle You're welcome, Mark! And if you have any other questions, feel free to DM me on Twitter.

@irturko Thanks, that's very helpful. Appreciate you sharing your thoughts.