Is it worth launching in January?

Question

We're planning to launch in mid-January 2024. Do you think everyone will be over the Christmas and New Year holidays by now?

Accepted Answer

The decision of whether or not to launch in January depends on your specific product or service and target audience. If you think your product or service is a good fit for the New Year's resolution mindset, and you are willing to put in the extra effort to get noticed, then January may be a good time to launch.

Oleg Nikitin · Answer

@bukhari817 Thank you for your opinion. My product does not fit into the New Year's resolution mindset but I am willing to put in the extra effort.