PR agencies will hate me for this, but this is how most of them do media placements for startups:
Natia Kurdadze
4 replies
1. They access Icopify .co
2. Choose relevant categories
3. Purchase posts from DR 90+ websites
4. Get mentions and backlinks for business
5. Then easily distribute press release to media outlets
Replies
André J@sentry_co
Madmen 3.0 😬 Thanks for sharing.
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And there are earned media campaigns:
1. Agency customizes pitches
2. Target top 10-20 influential biz, tech and trade media
3. Brief reporter(s); provide scoop that press release doesn't offer
4. Vendor gets major boost in credibility, reputation and visibility
Only need one influential reporter to get you on the "map" to seriously drive momentum.
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