What are some early signs of product market fit?

Question

Example: when you have an early stage product with a small number of active users, what are some qualitative and quantitative indicators of progress towards product market fit?

Uma Venugopal · Accepted Answer

Engagement % and retention rates.

Anton Zorin · Answer

You can repeatedly acquire and convert users.
High account retention rate
Net revenue retention rate >100%
High NPS

Paulwyn · Answer

Thanks Uma! Would you be okay to elaborate a bit: e.g., what kind of engagement & retention rates have you seen in the past that indicate product market fit?

I'm referring to Saas products, but happy to hear examples of other types of products too!

What are some early signs of product market fit?

Replies