What are some of the most creative taglines you’ve come across?

Question

Bonus question: What makes a tagline stand out?

Simonas Kauzonas · Accepted Answer

"Think different" (Apple) still slaps. Simple, powerful, memorable.

Shiva Tejasvi · Answer

M&M's - Melts in Your Mouth, Not in Your Hands.

Answer

"This way to the egress" from the Ringling Bros circus always stuck with me. Sounded fancy but it just meant "the exit". Clever and memorable twist on something mundane.

Answer

Just-Do-It

What are some of the most creative taglines you’ve come across?

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