What are some successful strategies for SaaS customer acquisition?

Question

Accepted Answer

Leveraging content marketing and SEO has been key for us.

Answer

Creating valuable content, such as blog posts and case studies, can attract leads.

Kate Shcherbak · Answer

Content, seo, free trial, social proof, referral, partnership/integration, cold outreach and improve onboarding

Lekan Oladosu · Answer

Easy to understand landing page 
direct cold outreach 
and referrals from users

Hamza Afzal Butt · Answer

Content Marketing
Free Trials and Freemium Models
Referral Programs
Webinars and Live Demos etc,,,

David Grunwald · Answer

Offering a free trial lets potential customers experience the product before committing. It’s a great way to show the value and drive sign-ups.

Answer

Implementing targeted content marketing and SEO strategies helps reach and engage with the right audience.

Juhi Desai · Answer

I guess content marketing and SEO best practices has made better reach than other marketing tactics!

Answer

Offering free trials or freemium versions can attract potential customers and demonstrate the product's value.

Emily Walker · Answer

Leveraging customer referrals and testimonials builds credibility and encourages new users to try the service

Answer

Placing targeted ads on LinkedIn or Google can connect you with people who are already looking for solutions like yours. It’s a smart way to find new customers.

Marc-Oliver Gewaltig · Answer

- Social Media engagement
- high-quality inbound links
- UGC on social media
- affiliate programs

Sabrina · Answer

Content marketing and PPC ads

TJ Larkin · Answer

I've found a combination of targeted content marketing and strong SEO practices to be incredibly effective.

Anaya Fatima · Answer

Offering a free trial or freemium version allows potential customers to experience the product's value firsthand, increasing the likelihood of conversion.

What are some successful strategies for SaaS customer acquisition?

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