What are the best ways to get customer testimonials?
Zainab Saeed
10 replies
I have to get testimonials from our users, but experiencing difficulty. The methods I have used so far are:
1. Contacting users via email (Response Rate: Poor)
2. Contacting via Whatsapp (Response Rate: Medium)
3. Directly calling them (Response Rate: Poor)
4. Contacting via LinkedIn (Response Rate: Poor)
Replies
Jayesh Gohel@jpgohil93
Hey @zainab_saeed1
Here are some effective ways to obtain customer testimonials:
1. Ask directly: Reach out to satisfied customers and request their feedback.
2. Follow up after purchase: Contact customers shortly after they've used your product or service.
3. Use surveys: Include a testimonial request in your customer satisfaction surveys.
4. Offer incentives: Provide a small reward or discount for customers who submit testimonials.
5. Make it easy: Create a simple form or process for customers to share their experiences.
6. Leverage social media: Monitor and collect positive comments about your brand online.
7. Use case studies: Develop in-depth stories about how your product or service helped customers.
8. Timing matters: Request testimonials when customers are most likely to be satisfied, such as after a successful project completion.
9. Be specific: Ask customers to highlight particular aspects of your product or service.
10. Video testimonials: Invite customers to share their experiences on camera for a more personal touch.
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I incentivize testimonials by offering a small reward or discount on future purchases.
I ask for testimonials immediately after a successful customer interaction or support experience.
I regularly engage with customers in forums or community groups and request testimonials from those who express satisfaction.
I follow up with customers who have left positive reviews on other platforms and ask for a more detailed testimonial.
You have to use all your channels at the same time. Apart from the ones you mentioned, put a banner on website, inside product, inside chatbot etc. You need some kind of offer, an incentive for the testimonial, for most users/customers. Doesn't have to be swag or anything, just maybe 1 month extended subscription or something like that. Also, when using channels like email, make sure your emails are actually landing and that (at least) your open rates are good.
for me, encourage happy customers to share their experiences by simply asking them to leave a review it makes a big difference
i think surveys and Feedback Forms can work too.
You can include a section in your surveys or feedback forms where customers can leave a testimonial.
Offer incentives and make it easy for them to share.