What are you focused on to Nullify the Recession?

According to me, You could be the one adjusting your marketing Strategy to Align with sales, product, and customer success. This means higher ACVs, LTVs, Less Churn, and more Sustainability for your Software. The Steps to do it: 1. Account-Based Marketing 2. Invest More in Sales Enablement (Create Better Buying Journeys through Empowering your Sales Team with insights and Context) 3. Demand Generation (It's time you start doing more than Cold Outbound. 4. Retention and Customer Experience Amazing in-app and off-app experiences What about you?