What does make you stand out from the competition?
Business Marketing with Nika
43 replies
If your product doesn't have a competitor:
– either you are a Genius, 🙂
– or probably haven't done proper marketing research (so something is wrong there).
You probably know where I am heading to. 😀
There is little chance that your product is the only one in the world, so I reckon you belong to the second group.
The question is:
– What makes you stand out from the competition (or better: from the best competitor in the market)?
Tell about your product and proposition value. 👇
✅ Name your product and what it does.
✅ Name your biggest competitor.
✅ Your "stand out" thing.
✅ Link to your product.
Keep it in bullet points and short.
Replies
Rick Fan@rick_fan
Sider for iOS 2.0
Very high product market fit
Share
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✅ Fable, a demo platform for GTM teams
✅ Biggest competitor: Walnut
✅ Fable is built by GTM users for GTM users. You can create stunning demos just with a simple prompt. Be it customizations, branding, content, or anything else - there's no need to put in any manual effort at all!
✅ https://www.sharefable.com/
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@vikas_potta1 Doesn't do something similar also Supademo?
@busmark_w_nika Supademo is a great product. They focus mostly on creating screenshot based simple demos. Fable on the other hand - creates HTML interactive demos.
Further, there's no manual effort needed in Fable unlike the other tools out there.
✅ Colorful Budget, a complete budgeting solution for Trello
✅ Expense Trackello
✅ Streamlined and friendly user interface, limiting numbers of click and actions needed to do budgeting
✅ https://colorfulbudget.com/
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@busmark_w_nika Thank you! I actually paid my colleague who can draw nice things and want to gain production design experience :)
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Launching soon!
Developing a compelling brand narrative that resonates emotionally and aligns with the target customer's values and aspirations. This helps build a deeper connection with the brand. Also, Being able to quickly adapt to market changes, customer needs, and competitive moves
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@ogaga_john what's the product?
Launching soon!
@busmark_w_nika https://www.mydesignwhiz.com/frames (a community platform for creatives looking to upscale)
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@ogaga_john Cool idea to incorporate also designer jobs in dashboard :) Thumbs up for this! :)
Prelude Verify
✅ Prelude, an SMS verification API
✅ Biggest competitor: Twilio
✅ We stand out by mitigating fraud like SMS pumping at scale, helping our customers reducing costs and increasing conversions. Our clients who made the switch from Twilio to Prelude see on average a 40% cost decrease.
✅ https://www.producthunt.com/prod... (launching tomorrow )
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@paullouis_valat1 This is interesting – How did you come up with naming? :)
BTW – as a marketer (and this is hella bad trait for me) – I see how some type of push notifications and messages bother me (many people do not like that, I see it around myself and also on myself) – how do you communicate that fact and make it more "convenient" for recipients? I do not know if you know what I mean but it is crucial I think.
Because it is not easy to reach out people especially with lower mood and attitude.
Prelude Verify
@busmark_w_nika As Prelude grows, we are developing new features to help apps enhance their onboarding process. We help them perfect the prelude of their product 🤗
I see exactly what you mean. For our part, we focus on transactional messages, such as user authentication, order confirmation, appointment reminders and so on. So these are messages that are triggered by users, unlike marketing messages, which are triggered by the company and are subject to much more user fatigue if done too frequently.
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@paullouis_valat1 Okay, these types of "messaging" are something that people probably expect so it is quite okay :)
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@paullouis_valat1 BTW, I hit notify me button already :) wish you GL!
Great question! At dcupl, our unique approach lies in enabling front-end-first data integration. Our product is designed to make web development faster and more efficient by empowering front-end teams to work independently of back-end constraints.
# Product: dcupl – a high-performance, front-end-first data integration layer.
# Functionality: Enables offline-capable catalogs and listings, integrating sources like Google Spreadsheets, CSVs, and APIs.
# Biggest Competitor: Traditional data integration solutions focusing on server-side. No biggest competitor due to our approach.
# Standout Feature: Our front-end first and customer focus allows front-end teams to work independently, creating prototypes and PoCs in just one day with real data.
# Value: Accelerates development, allowing early validation of user needs and optimizing workflows for rapid iteration.
🔗 Learn more at https://dcupl.com respectively https://docs.dcupl.com
@busmark_w_nika ah, okay ... got it, thanks!
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@busmark_w_nika you mean "dev pain relief", right?
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For me, my unwavering commitment to excellence sets me apart. 😀😀
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@stephen_maden you need to explain me this :D
Great question, Nika! Here's what makes pdftopdf stand out:
Product: pdftopdf – An online OCR tool for converting scanned PDFs into editable text.
Biggest Competitor: Adobe Acrobat.
Stand-out Feature: We focus on simplicity and speed, offering a no-fuss, quick conversion experience without bulky software.
Link: pdftopdf.ai
Ideal for students and professionals needing fast, reliable conversions. 🚀
Great questions!
- We have many features and connectors (and they too have connectors that we don't currently support), so depending on what APIs & data you need, you might want to use one or the other
- Databar offers embeddable visualizations for tables (if you need to visualize your data)
- Databar scales really well so you can run many more enrichments much faster
- Our pricing is different and I think more reasonable with a more pay-for-what-you-use approach
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Thanks for this thread, Nika! As someone who LOVES competitive research, I ask myself this question all the time. I've got the feeling that many founders don't pay enough attention to alternative solutions that their potential customers have.
Our products don't exist in a vacuum! If your tool isn't good enough, users will find 10 alternatives on Google in the blink of an eye.
✅ Ranking Raccoon, the spam-free link-building platform for genuine SEOs, marketers, and small businesses.
✅ We have several buckets of competitors: established email automation platforms for those who build links 'the old way' (e.g. Respona, Postaga), new players - link-building tools for specific niches (e.g. LinkTopia), and link-building marketplaces where you find paid backlink opportunities (e.g. Linkly).
✅ On Ranking Raccoon, you can build links directly with verified sites - without cold emails, spam, and paid link offers.
✅ https://www.rankingraccoon.com/ - we're working hard to improve the platform, so any feedback is welcome!
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@natalia_toth what is the pricing / monetisation model? Like subscriptions or fee from each link that someone can claim?
@busmark_w_nika we have a flat monthly subscription fee of 25$/user - and you can build unlimited backlinks, which means huge savings compared to the normal practice of buying backlinks (one backlink nowadays costs $100 on average)
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@natalia_toth that's pretty reasonable pricing :)
Having a laser-focused understanding of your target audience and their needs that your product uniquely addresses better than alternatives. Nailing that product-market fit is 🔑. Also having a stellar team that can execute on the vision and adapt quickly based on user feedback to keep that fit tight as you scale.
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@alexandermoore Was this created with ChatGPT? :D
- IMQR Scan - QR Code Generator tool
- Beaconstac Unicode
- With custom-shaped QR codes, multilingual support, a powerful API, custom domain options, and a built-in web page builder, delivering a fully branded and flexible QR experience.
- https://www.producthunt.com/post...
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@wasim_shahzad do you plan create also a link shortener? :)
@busmark_w_nika yes. it does also shorten link with statistic dashboard , for this you need to remove preview=true flag
My passion for what I do fuels my drive to be the best : )
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@micah_micah1 can you specify your product/service? :)
My skills and experince :)
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@rebecca_kim1 Do you offer a service instead of product? Which service if I may ask? :)
When you provide additional value, your product always stands out. It’s a common saying that you must offer a few extra features compared to your competitors—this will help you stand out.
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@mehvish_shafiq each day is harder to differentiate so sometimes you need to play with your personality in posts and also products :)