What is your product's tagline?
Udaya Sri
25 replies
Here are a few famous single-line pitches (or taglines) from well-known brands:
1. Nike: Just Do It.
2. Apple: Think Different.
3. M&M's: Melts in your mouth, not in your hands.
4. Coca-Cola: Open Happiness.
5. FedEx: When it absolutely, positively has to be there overnight.
6. De Beers: A Diamond is Forever.
7. MasterCard: There are some things money can't buy. For everything
else, there's MasterCard.
8. KFC: Finger Lickin' Good.
9. BMW: The Ultimate Driving Machine.
10. L'Oreal: Because You're Worth It.
What's your favorite one?
Replies
Alistair Blake Sutherland@alistairblakesutherland
Our tagline is 'Simplify your life.' Just like Nike's 'Just Do It', we wanted something concise yet powerful that captures the essence of what our product does - make things simpler and easier for our users. Finding the right tagline is tough but when you land on a good one, you just know it!
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Udaya, You know what I have always loved Nike’s “Just Do It.” (And I’m a big fan of their shoes too 😊) There’s something about its simplicity and directness that really resonates with me.
simple, easy to remember and my motivation when running, Nike: Just Do It
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A tagline that conveys the balance between user-friendliness and advanced features, appealing to a broad audience
My favorite is "Think Different" because it inspires creativity and innovation. It goes beyond a product, reflecting a mindset that resonates deeply with those who challenge the status quo. What's yours?
NotCommon
I’m not the best at crafting strong taglines. Does anyone have any useful tools for creating and testing them?
Out of the ones mentioned, I think Nike’s stands out the most. It really captures the company’s ethos perfectly.
@michaelrpierce I’m familiar with only a few like getsocio.com and oberlo.com. By entering a keyword, they generate some taglines, which are pretty simple and can serve as inspiration to create our own.
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Nike's "Just Do It" is iconic! I'm a big fan of punchy, impactful taglines. Ours is "Unlock Your Potential" - we help job seekers showcase their skills and land their dream roles. Simple but aspirational, just like Nike's classic slogan.
Ours is "Elevate your workflow." Simple, aspirational, speaks to how our product helps you get more done by streamlining processes. Took inspiration from the power of Nike's classic slogan!