You have $ 1 million. How do you spend them on your business?

Incentive. Charlie Munger once said "show me the incentive and I'll show you the outcome" because incentives are one of the most powerful predictors of human behavior.

If I had $1 million to invest in Planyway, here's how I'd approach it: Product Development & Innovation (40%) – I'd invest heavily in enhancing our product. This would include developing new features, optimizing performance, and refining the user experience, especially in areas where users need more flexibility or integrations. User Feedback & Research (10%) – Getting direct feedback from users is priceless. I'd set up more frequent user interviews, usability studies, and invest in external usability testing platforms to ensure we're addressing pain points accurately and creating a product that truly solves real-world challenges. Marketing & Brand Awareness (25%) – With Planyway growing, getting the word out is key. This means expanding our marketing reach, creating helpful content, running targeted ads, and collaborating with influencers or thought leaders in project management. Team Expansion & Support (15%) – Hiring additional talent to strengthen our development, customer support, and marketing teams would be a priority. Community Building & Customer Success (10%) – Last but not least, I’d focus on building a strong community around Planyway. Hosting webinars, creating resources, and offering more hands-on support would help our users get the most out of Planyway and drive retention.

if I had $1 million to invest, I'd split it mainly between hiring great people and ramping up our marketing. About 40% would go into building a strong team—getting skilled folks who can really drive growth and deliver value. Around 35% would go straight into marketing, so we can get the word out and bring in more customers. I’d set aside 15% for product updates to keep things fresh, and the last 10% as a buffer for unexpected expenses. This setup gives us a solid foundation to grow without losing focus on what matters.

With $1 million, I'd split it like this: Team (~40%): Building a solid, skilled team is everything. I'd prioritize hiring a mix of creative and technical talent to make sure the product keeps evolving. Marketing & Visibility (~40%): Focus on strategic campaigns, SEO, paid ads, and community-building efforts to create long-term engagement, not just quick wins. Product Development (~15%): Keep refining and expanding the product based on user feedback. Buffer (~5%): Always good to keep a little extra for unexpected challenges or opportunities. What about you—how would you spend it?

buy Ferrari first :D

1 First of all I'll buy a cake for my family and friends - because hey, we should never forget to celebrate! 2 Hire a designer as this is an area of improvement at my project kosmodrom.work 3 Give the rest to my wife because she's a babe! Actually because she's a marketing ninja and marketing is always a priority.