Tired of the time investment and difficulty behind finding the right decision makers, our company founder created Lasso.ai, born out of Demand Inc.
The platform allows for a comprehensive customization of the search, which has been a very reliable way to streamline our research process followed by the outreach itself. Another feature baked into it that we use for outreach is the email personalization, which gives us a well-rounded structure to touch on points that would otherwise have required much more time to craft and discover. Lasso has moved the needle for our BDC's and team behind them to the next level, and having tested our newest tool in-house, we're very excited to see it step up efficiency and results for other companies in the B2B industry.