Reviewers mostly see Plausible Analytics as a clean, simple replacement for Google Analytics that works well for personal sites, small products, and client websites. They repeatedly praise its privacy-first approach, fast performance, straightforward setup, bot filtering, and enough core metrics for everyday traffic tracking; one user also says first-party tracking works well on static sites and Next.js. The main criticism is that reporting can feel basic, and one unhappy reviewer says the documentation is outdated and support was unhelpful when troubleshooting errors.
Plausible Analytics