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Joy Ogide
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5 questions that make me write better website copy for brands
In my 4+ years of writing website copy, I have noticed something.
It is easy to work with a client when you completely understand what they need.
Before I take on a website copy project, I ask my clients these five questions:
1. Who is your target audience.
Why?
When I know who we’re targeting, I know the best words, format and structure to use for the copy.
2. What’s the one action you...
Joy Ogide
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Is the career you’re pursuing in line with your degree?
Sometimes I randomly think about the fact that I have never used my bachelor’s degree certificate.
I’m a trained Mechatronic Engineer, with a B.Eng to back that up. However, in ‘reality’ I am a freelance writer.
Does that bother me? Not at all.
I honestly think that studying engineering helped me and is still helping me in my current career path. Engineering taught me problem-solving, and...
Joy Ogide
started a discussion
Would you miss ChatGPT?
If something happened today and ChatGPT, Perplexity, and other high-demand AI tools were shut down, would you miss them?
My mobile version ChatGPT suffered a downtime for about 2 days, and I discovered ‘surprisingly’ that I missed it and the ease it brought to my writing life.
My surprise was a result of the initial dislike that I had for ChatGPT and its family members when they were...
Joy Ogide
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Yes, Rada I have noticed this as well. It’s like the tool is stuck with a particular set of words and sentences. It’s getting easier to know when ChatGPT did the writing.
I guess this is a plus for content writers who actually write their content.
Is it just me, or have you also noticed a decline in ChatGPT’s writing skills?
Rada Vassil
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Joy Ogide
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Using AI has actually improved my writing skills in one major section—research.
A tool like Perplexity works magic for my research skill, constantly spurring the right questions.
Perplexity makes research easier for me because it is streamlined.
I wouldn’t advice using AI to write, instead use it to aid your writing.
I'm worried that AI will worsen my writing skills.
Man Luu
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Joy Ogide
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I use Semrush and I find it very detailed and easy to use.
What are the best tools for SEO content writing?
Max Garside
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