Builders, What's your mental model for deciding to build something or not?
Vinayak Jhunjhunwala
4 replies
How do you decide if you want to spend energy to build something? Is there a mental model or thought process you follow?
Replies
Roberto Morais@robertomorais
This a big problem for me. I have several ideas daily, take notes and it's usually painful to pick one and go.
From past experience the biggest factor I look is distribution. I ask myself questions like? Can I reach those users? Do they already trust me or do I have to build trust? Can I find any online community I could join? And so on.
Now I joined a cohorst course who focus on launching products as small bets. It's really interesting. The mental model suggested here is different:
- Is this something that I could bring to market with minimal effort?
- Is this something I could build and market on my own?
- Is it something that already sell? (the idea is to avoid innovate to much and look for things people are already used to buy)
- Does it have a high running cost?
I still haven't tried using it but other people on the cohorst did successfully.
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@robertomorais Interesting. Thanks for sharing.! Which cohort is this?