Don't sell features, sell the dream of life after your product
Doug Hudiburg
3 replies
Hey there, just a quick reminder!
People are not shopping for features. 😊
They're after answers to their problems.
So, ditch the feature-based sell and start selling dreams.
Paint a picture of what life could look like with your offer.
Be the key to solving their puzzles.
You got this! 💪
Replies
Doug Hudiburg@doug_hudiburg
Never hurts to re-focus on what matters in sales messaging.
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IXORD
I agree with your expression.